Repository Socio-Economic Sciences - National Institute for Economic Research
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http://dspace.ince.md/jspui/handle/123456789/2242| Title: | Managementul marketingului riscului în cadrul proiectelor |
| Authors: | Matei Gherman, Corina Matei, Vasile |
| Keywords: | marketing management risk factors decision marketingul riscului management managementul marketingului factori de risc proiecte |
| Issue Date: | 2012 |
| Publisher: | IEFS |
| Citation: | MATEI GHERMAN, Corina, MATEI, Vasile. Managementul marketingului riscului în cadrul proiectelor. In: Economic growth in conditions of globalization = Creşterea economică în condiţiile globalizării : international scientific and practical conference, VII-th edition, october 18-19, 2012, Chisinau. Chisinau: IEFS, 2012, vol. III, pp. 82-86. ISBN 978-9975-4381-1-7. |
| Abstract: | Preparation and execution of investment projects objectives de, are subject tomany negative factors, which are more likely or less likely to happen this time. They are risk factors, disturbing and made planning to tackle, managers and marketers need to know, to take into account when it based its decision. |
| Description: | Text: lb. rom. Abstrac: lb. engl. Referinţe bibliografice : p. 86 (5 titl.). |
| URI: | http://dspace.ince.md/jspui/handle/123456789/2242 |
| ISBN: | 978-9975-4381-1-7 |
| Appears in Collections: | Articole |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Managementul_marketingului _riscului_in_cadrul _proiectelor.pdf | 167.79 kB | Adobe PDF | View/Open |
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